Hi-Fi & Home Cinema High End Loudspeakers Marketplace Dealers & Custom Installers Client/Product Morel Loudspeakers Sales Cycle Typically fast turnaround - less than one month sales cycle. Highly subsceptible to industry trends and fashion Business Dev As the British Consumer marketplace is slightly younger than the U.S. and its economy has fared better of late, there is still plenty of growth in the Audio Visual & Hi-Fi Consumer sectors. The challenges are intense competition and end-user confusion due to the proliferation of products. Initial challege is to focus on setting up a small, but high quality and highly focused Dealer network. Exclusivity in terms of local territory and protected margins will be a key concern for Dealers taking on these products. Compelling Event Morel need to break into the UK marketplace - second only to the US. Previous attempts directly and via other agents have been unsuccessful. Order Value Typically £1,000 - £1,500 for the Cinema range and £1,500 - £5,000 for the high-end stand-mount loudspeakers. Location